$treet $marts: The Value Equation

$treet $marts: The Value Equation

$treet $mart$ (vol. 34)


One of the biggest mistakes we make as entrepreneurs is trying to perfect our product before we launch.

We will obsessed over creating the perfect solution, with little to no market feedback. Only to watch the product flop because nobody buys it 🤷

In the absence of value, everything feels expensive.

We so badly want to create an irresistible product, but fail to create irresistible offer that attracts them to buy it.

Interestingly enough when we focus on creating a irresiablte offer, we will develop an irresistible product as a result.

Therefore, today's lesson is how to create an irresistible offer and generate demand as a product development strategy.

4 Parts to the Value Equation

  • Dream Outcome
  • Perceived Likelihood to Achieve
  • Time Delay
  • Effort & Sacrifice

Watch The Full Value Equation Webinar ➡️ here



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